Ecova Sales Mailer

Ecova makes businesses and utilities more successful through energy and sustainability management. We created a mailer to help them secure meetings with potential clients—  busy potential clients that were generally pretty stingy with their time. We sent a nice gift to key decisions makers, either a corkscrew or a wearable fitness device. They were then directed to a landing page and promised a companion gift complimenting the first if they scheduled a meeting. Those that received the corkscrew could select a nice bottle of wine to be delivered at their meeting and those that were mailed the wearable fitness device would get a complimentary 6 months subscription to activity monitoring.